
THE SCIENCE OF FLOW
High-functioning performers know that finding the optimal combination of focus, skill and preparation is the key to progression. The term for this combination is "Flow State."
Helping high performers achieve and maintain this state is at the core of everything we do, and intelligent hydration is the way we do it.
THE CHALLENGE
We know that a 1% drop in hydration can lead to a 12% drop in performance. A 3-4% hydration loss could mean a 25-50% loss in physical and mental performance.
No two bodies are the same and no two activities have the same requirements. Yet, even at the highest levels of performance, most of us hydrate the same way.
WHERE'S THE LOGIC?
OUR SOLUTION
We've developed a hydration ecosystem that can be tuned to almost any task and environment, designed to understand, prescribe, and satisfy your individual hydration needs.
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PERSONALIZATION
Our algorithms factor in your biometrics, level of exertion, and environmental data, enabling us to predict the precise amount of water needed to maintain optimal hydration levels over the duration of your activity.
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STRATEGIC DOSING
Our algorithm generates a "microdose" protocol that delivers water at specific intervals, so that you get just the right amount of water at exactly the right time. Haptic and visual reminders keep you on track and optimally hydrated.
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SEAMLESS DELIVERY
During the action, our system delivers your customized dose, directly to your mouth. No distractions, no stopping, no hassle. We deliver the water you need and we stay out of the way.
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SMART CONNECTIONS
Our MagLock delivery system integrates a patented magnetic technology that allows for easy connection and disconnection, making the system simple to use, and safe from snags.

THE BENEFITS
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OPTIMAL FLUID ABSORPTION
Intelligent Hydration allows the body to efficiently process and utilize water, ensuring consistent hydration without overwhelming the digestive system.
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HEIGHTENED MENTAL ACUITY
Optimal hydration helps maintain performance levels by holding focus and preserving decision-making precision.
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IMPROVED ENDURANCE
Optimal hydration improves nutrient delivery to muscles and reduces the risk of fatigue, sustaining prolonged physical activity with increased stamina.
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FASTER RECOVERY TIME
Replenishing lost fluids and supporting the body’s natural processes, leading to quicker recovery from exercise-induced stress and fatigue.
UNDENIABLE PERFORMANCE
The Spartan Motorsport Performance Laboratory at Michigan State University conducted a study among 25 professional race car drivers comparing the use of FluidLogic Intelligent Hydration technology to a traditional water bottle and straw system. The results speak for themselves.
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FEWER DRIVER ERRORS
Course errors were reduced by 22% when drivers used the FluidLogic system compared to using a traditional method.
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SECONDS FASTER LAP TIMES
Drivers using the FluidLogic System posted lap times 3.6 seconds faster for six straight laps during the final 10 laps.
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OVERALL SECONDS FASTER
when the drivers were using FluidLogic Intelligent Hydration compared to traditional systems.

With just the push of a button on my handlebars, I can effortlessly hydrate without breaking my focus or speed, which gives me that crucial edge over my competition.
Ciaran Naran 2024 Baja 500 Champion